Impact of Google AMP on Mobile Experience and SEO

Impact of Google AMP on Mobile Experience and SEO

In today’s digital world, where everyone’s glued to their mobiles, giving users a top-notch mobile browsing experience is key. That’s where Google AMP, or Accelerated Mobile Pages, comes in. It’s like a superhero framework that supercharges mobile web performance and makes users say “Wow!” With more and more people surfing the web on smartphones and […]

Is TikTok getting banned in the US? Here’s how to prepare for the worst

Is TikTok getting banned in the US

The situation in the US House of Representatives is heating up with discussions about a potential TikTok ban. This ban could have significant implications for American businesses, influencers, and content creators. Preparation is key for American businesses, influencers, and content creators facing the possibility of a TikTok ban. They need to strategize and diversify their […]

A Comparison of E-Commerce Giants: Shopify vs Etsy

Shopify vs Etsy

When starting an online business today, it’s essential to compare platforms like Shopify and Etsy. Each serves different needs, so choosing the right one is key. Shopify offers a customizable online store experience with tools for payments, marketing, and more. It’s suitable for businesses big or small, providing flexibility and scalability. On the other hand, […]

6 Essential Strategies for Applying Psychology in App UX Design

6 Essential Strategies for Applying Psychology in App UX Design

Understanding psychology is crucial when it comes to how users engage with your app. By integrating psychological principles into your app’s user experience (UX) design, you can significantly impact key performance indicators (KPIs). Here are 6 top tips to enhance your app’s UX using proven psychological strategies: Tip 1: Simplify Decision-Making Processes According to Hick’s […]

What is the difference between Web Apps & Mobile Apps

What is the difference between Web Apps & Mobile Apps

In today’s digital age, the proliferation of technology has revolutionized how we interact with applications. Whether it’s for productivity, entertainment, or communication, the availability of web and mobile apps has become integral to our daily lives. However, amidst this abundance of digital solutions, there lies a fundamental distinction between two common types of applications: web […]

30 Creative Strategies for Your App Marketing


You know how they say, “Work smart, not hard”? Well, the same goes for app promotion. Spend as much time promoting your app as you did creating it. If you took two days crafting a blog post, invest the next two days spreading the word far and wide. Think of your app promotion as a […]

5 TikTok Shop Stats you need – Discounted shopping

tiktok shop

Since it started in September 2023, more than 11% of American homes have bought stuff from TikTok Shop. This info comes from a report by Earnest Analytics. They checked credit card info to find out about TikTok Shop users. Here are five things we found out about how TikTok Shop is doing and what it […]

LinkedIn Experimenting with TikTok-Inspired Short Video Feed

LinkedIn is currently experimenting with a vertical feed reminiscent of TikTok for short-form videos within its app, as reported by TechCrunch. An influencer agency employee first noticed this feature, which introduces a “Video” tab. Upon opening, users are greeted with a scrollable vertical feed of videos where they can like, comment, or share. Despite the […]

Ahrefs vs SEMrush: Choose the Right SEO Tool for Your Business

Ahrefs vs SEMrush

In the digital marketing world, tools like Ahrefs and SEMrush are super important for businesses to boost their online presence. Ahrefs and SEMrush are both comprehensive SEO platforms designed to assist businesses in improving their search engine rankings and driving organic traffic to their websites. This article aims to compare and contrast the features, usability, […]

The Power of 360-Degree Digital Marketing

digital marketing

In today’s digital era, 360-degree Digital Marketing is indispensable for businesses seeking to thrive online. Understanding 360-degree Digital Marketing Definition: 360-degree Digital Marketing is a comprehensive strategy that strategically integrates various online channels, ensuring an organized brand experience for businesses navigating the digital landscape. Evolution: As the digital landscape evolves, marketing strategies must adapt. 360-degree Digital Marketing […]